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Braces in Rochester NY

Braces in Rochester, NY

Braces are still the workhorse of orthodontics. At Rochester Family Orthodontics, Dr. Maureen Wood, our board-certified orthodontist every braces case is planned and treated by Dr. Woods at every visit. We use the latest in braces technology to ensure a patient-first approach for our patient care; meaning we prioritize your treatment and outcome over our bottomline. Expect to be treated like family, not an assembly line.

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Our Treatments

Metal Braces

Modern, stainless steel brackets are smaller and more comfortable than the older versions some of our parents might remember wearing. They handle the toughest cases, including severe crowding and misaligned bites, and they're often the most affordable option. Kids can pick colored ties at every visit; and change their "look" to match the season or their mood.

Our Treatments

Clear Braces

Ceramic brackets, often referred to as clear braces, blend with the natural color of your teeth. They use the same fundamental mechanics as metal braces, but are harder to spot in photos. Most of our teen and adult patients who want braces but not the metallic aesthetic choose this option.

Our Treatments

Gold Braces

At Rochester Family Orthodontics, we use Iconix® brackets from American Orthodontics. They are coated with a smooth zirconia finish that gives them a light gold appearance that is both durable and beautiful. With gold braces, you get the durability of traditional metal with a warmer color that some patients genuinely prefer as a style choice. We are one of the few offices in Rochester that offer this option.

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How much do braces cost in Rochester?

Modern, stainless steel brackets are smaller and more comfortable than the older versions some of our parents might remember wearing. They handle the toughest cases, including severe crowding and misaligned bites, and they're often the most affordable option. Kids can pick colored ties at every visit; we also carry champagne-colored brackets for a quieter look.

The consultation is free!

Photos, a digital scan (no goopy impressions), and Dr. Wood's recommendation on how to improve your or your family member's smile are all included. You leave with a treatment plan and an an estimated price, not a range off a website.

We offer interest-free financing and we'll handle insurance.

Treatment cost can be spread across monthly payments with no interest charged.  Our monthly payment plans go as low as $150 per month.  We'll also check your insurance benefits on your behalf.

Braces and orthodontic treatment are FSA and HSA eligible.

Take advantage of your FSA and HSA accounts and put your pre-tax dollars to work.

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Braces FAQs

How much do braces cost?

While the overall cost is associated with the complexity of your case, most of our limited braces cases range from $2500-$4500 and our comprehensive treatment range from $5500-$7500. With our in-house financing options, payments can be as low as $150 per month.

Am I too old for braces?

No, there isn't an age that disqualified you! Healthy teeth and gums are the requirement, not a birth year. We have had patients in their 50s, 60s, and 70s in active treatment. It is never too late to improve your smile!

How long will I have braces on?

Anywhere from about six months to a few years, depending on what's being corrected and the complexity of the case. Dr. Wood will give you an estimate at your complimentary consultation based on your actual scan and X-rays.

Do braces hurt?

Getting braces themselves and putting them on shouldn't hurt.  There could be some slight discomfort.  Your teeth might ache for about a week after they go on and a day or two after adjustments, but over-the-counter pain relievers normally reduce any discomfort.

Can I still play sports or an instrument with braces?

Yes to both. Wear a mouthguard for contact sports (ask us, we'll point you to the right kind).  For instruments, you might see a slight adjustment period of a week or two on brass or woodwind instruments.

What's better, braces or Clear Aligners like Invisalign?

Whichever one is actually better for your case. Some cases are faster in braces, some do just as well in aligners. Dr. Wood will always give you options and all of the information available to make an informed choice.  She'll tell you at the consult which she'd recommend for you and why.

What happens at a first appointment?

At the initial consultation we'll take photos, a digital scan, and you'll have a conversation with Dr. Wood about what she sees and you'll leave knowing the recommended treatment, roughly how long it would take, and what it would cost. The initial visit is completely complimentary.

Reviewed by Dr. Maureen Wood, DMD · Updated September 2026